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Modern Woodmen

Project

Brand Campaign

Objective

Modern Woodmen has been pioneering life insurance since 1883. We brought their history to life by celebrating modern day pioneers — hard working moms — and told their story by a campfire in a humorous campaign that stands out in the category.

Credits

ACD: Margot Belyea // Copywriter: Josh Gold, Olivia Macdonald // ECD: Paul Catanese, Scott Kaplan // CCO: Eric Silver // Director: Brian Billow // Agency: Cronin

Awards

AMIN Globey: Most Creative

© 2024 by Margot Belyea

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